Arda, Mutia and Andriany, Dewi (2010) Effect of “Selebgram” on Interest of Buying Generation Z Users of Instagram Based on Gender Perspective. In: Proceedings of the 1st International Conference on Economics, Management, Accounting and Business, ICEMAB 2018, 8-9 October 2018, Medan, North Sumatra, Indonesia.
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Abstract
Generation Z is a group of people who are most dominant using Instagram applications that were born in the range of 1995-2010. Instagram is a social media that is used to publish photos and videos to friends and Instagram can also be used for business facilities. If the business being run is a busin
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 12:38 |
| Last Modified: | 17 Apr 2026 13:08 |
| URI: | http://eprints.eai.eu/id/eprint/25589 |
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