Marpaung, Ari and Pratomo, Aditya and Wicaksono, Aries (2019) Implementation of SWOT Analysis in Determining Competitive Strategy On Catering and Conference Services in Hotels. In: Proceedings of the 1st International Conference on Economics, Management, Accounting and Business, ICEMAB 2018, 8-9 October 2018, Medan, North Sumatra, Indonesia.
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Abstract
The objectives of this research are To find out the internal conditions related to Strengths and Weaknesses and to find out the external conditions related to Opportunities and Threats to Catering and Conference Services, The Ritz-Carlton Jakarta, Pacific Place and to determine the competitive strat
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 12:36 |
| Last Modified: | 17 Apr 2026 13:15 |
| URI: | http://eprints.eai.eu/id/eprint/25391 |
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