Hayati, Isra and Muddatstsir, Uun Al (2019) Effects Of Customer Relationship Management On Customer Loyalty. In: Proceedings of the 1st International Conference on Economics, Management, Accounting and Business, ICEMAB 2018, 8-9 October 2018, Medan, North Sumatra, Indonesia.
![[thumbnail of 34727.pdf]](http://eprints.eai.eu/style/images/fileicons/application_pdf.png "34727.pdf")
PDF
34727.pdf
Download (262kB)
Abstract
The purpose of this study was to determine the effect of customer relationship management on customer loyalty. The results of this study indicate that Customer Relationship Management has a significant effect on Customer Loyalty, this is based on the result of tcount 18,806> t table 2,068 with proba
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 12:36 |
| Last Modified: | 17 Apr 2026 13:15 |
| URI: | http://eprints.eai.eu/id/eprint/25384 |
Actions (login required)
- View Item