Electronic Word of Mouth Source (Tourism Social Media) towards Domestic Tourists’ Attitudes

Maulani, Galih and Hamdani, Nizar and Solihat, Asri and Permana, Intan (2019) Electronic Word of Mouth Source (Tourism Social Media) towards Domestic Tourists’ Attitudes. In: Proceedings of the 1st International Conference on Business, Law And Pedagogy, ICBLP 2019, 13-15 February 2019, Sidoarjo, Indonesia.

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Abstract

The significant growth of social media users makes social media an effective and efficient marketing weapon for all types of businesses, including those in the tourism sector. This study examines the attitudes of domestic tourists towards Electronic Word of Mouth (EWOM) sources, especially Instagram

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 12:32
Last Modified: 17 Apr 2026 13:26
URI: http://eprints.eai.eu/id/eprint/25067

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