Hamdani, Nizar and Nugraha, Sukma and Maulani, Galih (2019) Intensive Strategy Model and Implications for SME Business Performance. In: Proceedings of the 1st International Conference on Business, Law And Pedagogy, ICBLP 2019, 13-15 February 2019, Sidoarjo, Indonesia.
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Abstract
SMEs can develop if properly managed. Just like big companies, SMEs should implement appropriate strategies to perform well. Using a quantitative approach, this study aims at developing an intensive strategy model through market penetration, market development, and product development and examining
| Item Type: | Conference or Workshop Item (UNSPECIFIED) |
|---|---|
| Date Deposited: | 04 Mar 2026 12:32 |
| Last Modified: | 17 Apr 2026 13:26 |
| URI: | http://eprints.eai.eu/id/eprint/25048 |
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