Universitas Komputer Indonesia Students' Understanding of the Types of Online Advertising in Meeting Their Information Needs

Surya, Desayu and Hermawan, H (2019) Universitas Komputer Indonesia Students' Understanding of the Types of Online Advertising in Meeting Their Information Needs. In: Proceedings of the 1st International Conference on Informatics, Engineering, Science and Technology, INCITEST 2019, 18 July 2019, Bandung, Indonesia.

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Abstract

Marketing in online media is the activity of delivering information about certain products by utilizing media accessed through the internet network. Online media marketing with the provisions of online advertising is published on various pages of websites. Although online media is said to be an effe

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 12:28
Last Modified: 17 Apr 2026 13:37
URI: http://eprints.eai.eu/id/eprint/24686

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