Products Branding and Online Shopping Sites Branding on Internet by Online Media Broadcasters

Rahmadi, I and Fidowaty, T (2019) Products Branding and Online Shopping Sites Branding on Internet by Online Media Broadcasters. In: Proceedings of the 1st International Conference on Informatics, Engineering, Science and Technology, INCITEST 2019, 18 July 2019, Bandung, Indonesia.

[thumbnail of 33960.pdf] PDF
33960.pdf

Download (398kB)

Abstract

The purpose of this study is to find out the branding carried out by online media broadcasters between online shopping sites and products, and thus to find out the benefits of using online media broadcasting services. The method used in this study was the descriptive method, namely by presenting a c

Item Type: Conference or Workshop Item (UNSPECIFIED)
Date Deposited: 04 Mar 2026 12:27
Last Modified: 17 Apr 2026 13:38
URI: http://eprints.eai.eu/id/eprint/24646

Actions (login required)

View Item
View Item